Inside Blizzard

The Official Blizzard Gear Store is back!

The Official Blizzard Gear Store is back!

The moment has arrived! Today, we’re proud to announce the refreshed Official Blizzard Gear Store is now live. Join us at

We have worked closely with our new partner, Legends, to build a new and improved shopping experience that delivers authentic and quality products straight to you.

To celebrate our reopening, we are excited to bring you:


● A restock of the highly detailed Diablo Lilith 24.5” Premium Statue 


● All-new Blizzard Collectible Pins Series 8 (the first-time ever that pins have been available outside of BlizzCon or GearFest!)


● Fan-favorite World of Warcraft Lich King Arthas 26” Premium Statue

● Additional new products will be dropping soon. Until then, enjoy browsing our current selection of statues, collectibles, apparel and more.

Sign up for our newsletter to be the first to hear about new product drops and additional promotions

As an option, login can be used to create an account for improved integration within the Blizzard or Activision franchise ecosystem and promotions. There will also be an option to create a fresh account or check out as a guest. Global customer support and feedback with players is also available, to ensure a robust customized fan experience.

We hope you enjoy this new Blizzard Gear Store experience! There is much more to come later this year with ongoing product releases and larger drops celebrating your favorite Blizzard games. Sign-up to stay updated at

Next Article

Featured News